Free Webinar: Live the Brand


hrci-logoLive the Brand: How Every Employee Can Build Your Buzz
Date: Thursday, May 4th
Time: 2 PM Central Daylight Time
Trainer: Jeff HillerRegister Now
*Pre-approved for 1 HRCI recertification credit hour


It takes tons of time and money to build a powerful brand, and it can all be undone in an instant by any employee. On the other hand,  if you build a culture where employees are proud of their company and mission, it will shine through to clients, prospective employees, and senior leaders.  Whether they recognize it or not, every employee is a brand ambassador responsible for the customer and organizational experience.


JB Training Solutions partners with world-class branding agency AWC to bring you branding best practices that you can implement into your organization right away to begin building a strong, positive culture.  AWC’s experience in helping dozen of world class brands like Build-A-Bear, Dunkin’ Donuts and DiGiorno achieve their full potential proves it. Your people can give outstanding support to the mission if they know why it matters and what they can do.  Getting each and every employee engaged and living your brand is the key to long-term success.


Participants leave this program with the ability to:


  • Understand what it takes to build a great employer brand
  • Tell your brand story reflecting leadership’s vision
  • Internalize and personalize the message for employees
  • Recognize and address misalignments and contradictions
  • Do their part in contributing to a positive culture of engagement



Jeff Hiller delivers interactive programs to build respected leaders, effective managers and world class communicators. Jeff started at Leo Burnett in Chicago, becoming their youngest VP Account Director ever and earning 7 American Marketing Association EFFIE Awards. He later owned a high end retail chain in Texas, was Marketing / Creative Director for the Houston Rockets, and VP Marketing for Four Hands Imports, a 3-time Inc 500 Fastest Growing company. Jeff currently consults on business skills, sales and marketing for many Top 100 companies such as Marriott, Phillips 66, Allianz, Eli Lilly and the IPG and Publicis ad agency groups. Jeff graduated with honors from Dartmouth College.

April 11, 2017