Translating Numbers to Narratives: Data Storytelling

This hand-on course gives professionals who work with data and metrics the skills they need to communicate insights effectively and unforgettably.

INDIVIDUAL CONTRIBUTORS

COMMUNICATION

Virtual or In-Person

Did you know that facts are 22 times more memorable to an audience when delivered within the context of a story? It’s one thing to disseminate information, and it’s quite another to bring your data to life through a story. In today’s environment, you can’t stop at data analysis – you need data storytelling to communicate the insights in a captivating and memorable way.

In this highly-interactive session, professionals get the formula for data storytelling in a fast-paced, information-flooded world. Learn how to find the story and get the audience to engage with complex information, influencing decisions and gaining buy-in along the way. Participants even bring in their real-life presentations or data so they can practice and apply these new skills right away.

Participants leave this program with the ability to:

Transform data into engaging stories that resonate and support better decisions

Find the story, understand the audience, and pinpoint insights that matter

Use visuals to support and not distract from the message

Share a narrative that is clear, relevant, and that connects

Leverage data-driven narratives to influence, educate, or inspire action

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